NLP & Coaching certification programmes
The three-level leadership programme Proactive Master NLP Coach is the only one in Bulgaria accredited by John Grinder’s International Trainers and Coaching Academy of NLP. Over 35 editions to date.
My Leadership Center, 20 years of expertise
A shift in the team’s mindset. Effective structure and processes. Results beyond the targets you set.
Business coaching, leadership programmes and organisational consulting for teams and organisations that create the future.
We create an environment in which people and organisations unfold their potential and turn strategy into measurable results.


























6 business solutions on three systemic levels: the individual, the team and the organisation. One complete transformation.

Individual and team business coaching for leaders: roles, values, beliefs, goals and strategies for real business results.
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Trainings, workshops and business simulations designed for your team.
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We optimise processes, develop the strategy and build on the organisational culture.
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The only programmes in Bulgaria accredited by John Grinder's academy.
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We inspire the team towards leadership, responsibility, engagement and creativity.
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The strengths of the personality and a clear plan for education, profession and career.
Learn moreTwo options with individual enrolment: the internationally accredited NLP certification programmes and MLC Training Collection.
The three-level leadership programme Proactive Master NLP Coach is the only one in Bulgaria accredited by John Grinder’s International Trainers and Coaching Academy of NLP. Over 35 editions to date.
Two levels of five modules, focused on the topics that matter most to business today. 20 years of real business experience and practical models for inspiring, sustainable and flexible leadership.
They trusted us. See what they say.
Vasil Trenev, CEO Sofiyska Voda, part of Veolia
The MLC – My Leadership Center team are professionals we work with to develop individual and team potential at every level of Sofiyska Voda, in a complete programme for leadership, organisational culture and management skills. Our joint projects lead to the business goals we set and raise the motivation of our most valuable asset: the trust of the team!
Elitsa Shopova, Senior Director Customer Experience A1 Bulgaria
I am extremely grateful for the professionalism and I value highly the expertise of the MLC – My Leadership Center team in running business training academies for developing leadership skills and motivational events for raising employee engagement. After every joint project with Magdalena Nikolova and her colleagues, the results are tangible and people are inspired to change and to achieve their best!
Liliya Dimitrova, CEO Most Finance, Chair of the Receivables Management Association
Continuous development and building of management and leadership skills in the team is a core priority for me, and for that I rely on the expertise of MLC – My Leadership Center. Through an individual approach in team workshops, tightly delivered content and discussion of structured real cases, the coaching and consulting experts provoke creative thinking, stepping outside the comfort zone and finding practically applicable solutions. Together we achieve sustainable change both in management and at team level across the whole organisation.
Mihaela Lashova, Managing Partner, Chair of the Board of Directors CW Forton
Over the years at C&W Forton we have worked with the MLC – My Leadership Center team on projects that were key for the company. My impressions are extremely positive, based on the overall assessment and the consistency of delivery: from identifying the need, through setting the goals and carrying out the planned activities, to reporting on the result.

Magdalena Nikolova founded My Leadership Center in 2007. She is an organisational psychologist, Executive Coach (ICF ACC, CTI USA) and the only NLP trainer in Bulgaria certified personally by NLP co-creator John Grinder. Over 20,000 hours of coaching sessions with CEOs and boards.
She works with a multidisciplinary team: organisational psychologists, economists, certified coaches (ICF/ACTP), NLP master practitioners and PMI/Agile specialists.
The official accrediting body for the NLP approach, founded by John Grinder, co-creator of NLP. Magdalena Nikolova is the only accredited NLP trainer in Bulgaria. Learn more
The leading professional coaching community, with over 21,000 members in more than 100 countries. Magdalena Nikolova has been the first member from Bulgaria since 2006. Learn more
The Bulgarian chapter of ICF, founded in 2008 on the initiative of Magdalena Nikolova, one of its three founders. Learn more
The Bulgarian Entrepreneurial Association: by entrepreneurs, for entrepreneurs. My Leadership Center is a member and supports entrepreneurs in Bulgaria. Learn more
A community of some of the most successful entrepreneurs, leaders and brands in Bulgaria. Learn more

National tour 2026: Sofia, Plovdiv, Burgas, Varna and Veliko Tarnovo, all to full halls. An honest meeting with our inner brakes and how to turn them into the take-off point for a high jump.
An online consultation or a meeting in person with Magdalena Nikolova and the team. We reply within one business day.